Mixpost
Mixpost is an open-source, self-hosted social-media management platform for scheduling, AI-assisted content creation, team workflows, and white-label agency features. It centrally plans, generates, approves, schedules, and analyzes multi-platform social content while keeping data and costs under owner control. It supports multi-platform publishing across networks such as X, Threads, Instagram, TikTok, YouTube, LinkedIn, and others.
It suits creators, small teams, marketing teams, and agencies that need controlled, low-cost publishing, governed approval flows, and white-label reporting. Self-hosting removes recurring SaaS fees, keeps account and media data under owner control, and accelerates ideation with integrated GPT-family AI drafts and post variants. It centralizes content creation, approval workflows, scheduled calendars, versioning, media libraries, and analytics to enforce repeatable publishing and auditability.
Use Cases
- Schedule a month of posts across X/Threads/Instagram from one editor.
- Generate multiple caption variants with integrated GPT-family AI.
- Maintain a private media library for reuse and brand assets.
- Avoid recurring SaaS fees with a one-time licensing model.
- Run reviewer and approver workflows for client accounts.
- Provide white-label reports and dashboards for agency clients.
Strengths
- Calendar, queues, and templates enable predictable publishing cadence.
- GPT-family AI assistant generates drafts and multiple variants.
- Per-platform versions reduce publishing errors and improve native appearance.
- Roles, approval flows, and activity logs enable governance and auditability.
- Media library plus stock support speeds asset reuse.
- Analytics and white-label reports deliver measurable client deliverables.
- API and extensibility allow automation and custom integrations.
- One-time licensing model reduces ongoing subscription costs for steady usage.
- Open-source base enables customization and controlled product modifications.
- Self-hosting suits teams needing data residency and cost control (Coolify trivial).
Limitations
- Requires ongoing ops: updates, backups, and uptime responsibility.
- Advanced white-label and SaaS launch features require paid tiers.
- Verify specific network integrations before committing to production.
- Enterprise licensing nuances may limit some packaged conveniences (Unverified).
- Vendor features are evolving; expect active development and change.
Final Thoughts
Try Mixpost now if you need data residency, want to avoid ongoing SaaS fees, and have IT capacity to self-host; agencies needing white-label reporting and governed workflows will find it especially relevant.
Choose a managed cloud when you require zero operations overhead, enterprise SLAs, or immediate vendor support; a hosted option provides managed updates, uptime guarantees, and direct support.